Fashion News

Trends of 2006 2007 :

 Language, crown, checkerboard, cherry, skull, stars...
Fashion is an eternal restarting, everyone knows it … On the other hand, why an article is or not fashionable? The answer is to reactualize it with drawing which  are added to a model which, is rather basic, as well as the techniques which are used for "ennoblishment" of it. (Nails, strass, embroideries, seams, zippes...) 

Before all what is the fashion?:
Definition: The fashion, and more precisely the vestimentary fashion, indicate the manner of being dressed, in accordance with the one time taste in a given area. It is a phenomenon implying the collective via the society, the reference and the codes which it imposes, and individual taste. The fashion involve not only clothing but also the accessories, the make-up, the perfume and even the body modifications. Today it is more a question of style: the fashion makes it possible to post its social status, its social group, its purchasing power, and its personality (That which will interest us relates to especially the vestimentary fashion). One of its characteristics comes from its ceaselessly change, incentive consequently to renew clothing before this one is not worn or unsuited. The fashion is renewed according to a system of seasons covering one six months period: Autumn/Winter, and Spring/Summer. Before the collections do not arrive in the shops, a large team work is provided. The collections are designed six to eight month before "Being fasionable" is an expression which mean that the person knows the last movements of them and follows them.

The tendencies of these two last years were more influenced by the culture pop/rock which with largely replaced the influences Hip Hop and street. Thus we could note the coming of the slim Jean  by marks such as April 77, Cheap Monday  and Costello which knew to give a new breath to the slim Jean . From that a whole accoutermen rises from drawing which are associated this movement such as the guitars, the skull without forgetting the tongue in strass. The problem was then combination of this tendency  to violence with the punk movement. The fashion which is evolutionary, with giving a side glamour and sexy to this wave while inserting there more pop drawing with connotations more symbolic:

The crown representing luxury and capacity.
Stars representing dream and celebrity.
Wings representing escape and liberty.etc…

Different symbols quite simply were there by chance and at the good time when some of them started lacing. The checkerboard is the trademark of the famous Vans mark, is also the case for the Kaporal wings , and the "fleur de lys" and Faith Connexion or even the crown for Victoria Couture (line of Victoria Beckham clothing ).

We can already be very clearly to pronounce us  on what will be the tendencies of this year (2008).  For ladies: the jeans elephant legs , high sizes (corset Jean, corset skirt ) leggings and long sweaters, oiled jeans,baby doll dresses and long and short trenchs. In their most complex details, the jeans will be with fluo needlework because the fluo will be the large prevalent one of this year. It will also decorate all your sweaters and tee-shirt. And for guys: slim jeans, half-slim and the right cuts with details of nails, strass and fluo wire, we will also find fluo in tee-shirt… and why the fluo? Because it is the fashion winner of this year; fashion resulting from the Tecktonik movement.

Bérénice ROSSIGNOL